Quality 3D assets are the foundation of every 3D commerce initiative. Without optimized models — accurate, performant, and production-ready — visualization and configuration systems cannot deliver results.
About 3D Asset Production
3D models created for manufacturing, rendering, or gaming don't translate directly to web use. They're too large, too detailed, or formatted incorrectly. Converting existing assets or creating new ones for web delivery requires specific expertise in balancing visual quality with performance constraints.
We produce 3D assets specifically optimized for web delivery. This means models with appropriate polygon counts, efficient texture atlases, and correct material definitions. The result is assets that load quickly, render accurately, and work reliably across devices — from high-end desktops to mid-range mobile phones.
For catalog-scale production, we establish repeatable workflows that maintain quality while reducing per-unit costs and timelines. Standardized processes, quality checkpoints, and efficient handoffs ensure consistent results whether you're producing ten models or ten thousand.
Source Flexibility
Create models from CAD files, photos, or physical products.
Web Optimization
Geometry and textures balanced for quality and performance.
Material Accuracy
PBR workflows that accurately represent real-world materials.
Scalable Production
Workflows designed for catalog-scale asset creation.
Production Approaches
The optimal production approach depends on your source materials and scale requirements. CAD-based production delivers the highest geometric accuracy for engineered products. Photogrammetry works well for organic shapes and products without CAD data. Manual modeling handles stylized or simplified representations. For large catalogs, we combine approaches based on product category and available source materials, optimizing the balance between quality and production efficiency.
What's Included
CAD conversion from STEP, IGES, and native CAD formats
Photogrammetry capture for products without existing 3D data
Polygon optimization for target platform performance
Texture baking and atlas creation for efficient rendering
PBR material setup matching real-world product appearance
Multiple LOD (level of detail) versions for progressive loading
Format export for web (glTF/GLB), AR (USDZ), and standard 3D (FBX/OBJ)
Quality assurance against reference products
Frequently Asked Questions
What source materials do you need?
Ideally: CAD files (STEP, IGES) or existing 3D models. Alternatively: high-resolution photos from multiple angles with consistent lighting, plus physical dimensions. For some products, we work from the physical item directly, either through photogrammetry capture or manual measurement and modeling.
How do you ensure color and material accuracy?
We use reference materials — physical samples, Pantone specifications, or approved digital references — to calibrate textures and materials. Final assets are validated against references under controlled lighting conditions before delivery.
What file formats do you deliver?
Standard delivery includes glTF/GLB (web-optimized), USDZ (iOS AR), and source files (typically Blender or FBX). We can provide additional formats based on your specific requirements.
How do you handle large catalog projects?
We establish standardized workflows with clear specifications, quality checkpoints, and efficient review processes. For very large catalogs, we may recommend phased rollout — starting with high-priority products, refining the process, then scaling to the full catalog.
